One of the most significant challenges for flower growers is keeping flowers fresh during long, dry transport periods. The journey from the farm to the consumer often spans great distances and extended times, posing a constant threat to the quality and vitality of cut flowers. Addressing this critical issue, Chrysal proudly announces the launch of Chrysal Transport Stickers, a cutting-edge post-harvest solution designed to easily maintain the quality of cut flowers during transport. 

Yesterday we have unveiled our new Flower & Plant Care app at the IFTF and the Royal Holland Trade Fair. With the app you can experience the Chrysal Effect in Augmented Reality (AR) and Virtual Reality (VR). Also, you will have your very own personal assistant in the palm of your hands. The app can help you take care of your flowers at home, by showing you how to best take care of them.

The app is available for both iOS and Android and can be downloaded through the links below.

The finalists of the Talent Award 2025 have been announced! Following inspiring regional preliminaries on March 26 and 28, it is now clear who will compete for the coveted title during the grand finale on May 14 at Chrysal in Naarden. We are proud to host and sponsor this special event that highlights emerging floral talent.

This year, sustainability plays a central role at the IFTF in Vijfhuizen and Trade Fair in Aalsmeer. At Chrysal, sustainability is an integral part of who we are and how we work. We believe in a zero-impact flower industry and are committed to achieving this goal with our partners, so that future generations can also enjoy sustainable flowers. At this year’s fairs we will be placing the spotlight on two  new sustainable innovations. Firstly our Chrysal Sea Freight Service, nominated for a Greenovation award.

With a legacy that spans back almost a century, Chrysal is still a main driving force and worldwide market leader. Whether you grow, transport, sell, or simply enjoy the beauty of flowers at home, Chrysal has a tailor-made solution to keep cut flowers and potted plants looking fresh for longer. We not only have an extensive knowledge of plants and flowers, but also of all the parties involved in the value chain and their business needs.

As Easter approaches, florists around the world prepare for one of the busiest and most vibrant moments of the floral calendar. To help you make the most of this important season, Chrysal is pleased to introduce a brand-new, Easter-themed booklet — now available for download!

Mother’s Day is one of the most cherished and high-volume moments of the year for florists. To help you prepare for this blooming celebration, Chrysal proudly introduces a brand-new downloadable resource: the Mother’s Day Prep Guide for Florists.

What’s Inside the Mother’s Day Prep Booklet?

Specially crafted for floral professionals, this guide delivers clear and actionable insights to ensure your shop is ready for the rush. Here’s what florists can expect:

Valentine’s Day is one of the busiest and most crucial moments for the floral industry, and preparation is key to ensuring fresh, vibrant blooms that make every bouquet special. To help florists navigate this high-demand season, Chrysal has launched an exclusive Valentine-themed booklet, packed with essential flower care tips, best practices, and a comprehensive preparation checklist.

Weddings are one of the most magical and flower-filled occasions of the year. To help florists bring every couple’s vision to life with long-lasting floral designs, Chrysal is proud to introduce a brand-new downloadable resource: the Wedding Flower Care Guide.